Calendar of awareness days in 2021 to support your people at work

by | Dec 17, 2020 | Resources


Are you planning a video campaign at work to support positive change? If so, have you ever thought about linking it in with special awareness days, weeks or months?

At StoryTagger, we’ve created our own awareness days calendar for important topics to support employees and students. There are lots of national and global appreciation days, awareness weeks and history months to help you shine a light on important health, cultural, work and social issues. Of course, many of these events represent themes that should be front of mind all year round. However, having a defined, and shared time, to celebrate people’s achievements, highlight a challenge or amplify voices can help us get there.

Keeping up with the long list of awareness days can be difficult, but our awareness calendar will help you keep track of the days that are particularly important to your business in 2021.

Inspire change through storytelling with your 2021 awareness days calendar

Empowering people to reflect on their experiences and share these stories in their own words on video is such a powerful way to raise awareness and support change.

What stories would you share? Check out the 2021 campaign diary below to see what’s coming up.


Your 2021 campaign calendar of awareness events













  • 26th August – National Dog Day








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What are awareness days?

Awareness days, as their name may suggest, are days that bring attention to important causes, these include health, education, charity goals and more. In essence, they ask people to reflect and raise attention or awareness about a certain topic. As well as fundraising events and similar shared experiences, many people take to social media to raise awareness with its ability to reach hundreds of millions of people globally.

There are also awareness weeks and months, which simply extend the awareness to a week or month, rather than a specific day or date – for example, national work and work-life balance week.

Are awareness days the same as national days?

There is some crossover between awareness days and national days, and our calendar does include both. Awareness days typically relate to health, raising awareness from cancers and terminal illnesses to mental health and stress days. They are also used to help collect money for such causes. On the other hand, national and international awareness days look at raising awareness around cultural, social, political and important humanitarian issues.

What happens on awareness days?

Raising awareness has become so much easier thanks to the development of technology, specifically, social media, which allows us to expand our reach to more audiences. But raising awareness can also extend to more active, fun ideas, such as sponsored walks to raise awareness and invite donations for health-related causes.

If you’re celebrating a work-related awareness day or month, such as stress awareness month, you could integrate appropriate activities or perks to coincide with this event. For example, you may choose to offer a half-day Friday that month as a goodwill gesture, or a company day out/team building day away from work.

Alternatively, you could continue to raise awareness through a helpful video that shares tips on how to alleviate stress in the workplace and share it with colleagues and on social media.


How can you plan your awareness days campaign using StoryTagger?

StoryTagger is ideal for helping your people share their experiences and raise awareness about any topic, event or cause. It allows you to curate purpose-led selfie videos focussing on awareness days and campaigns that will support your industry or specific workplace.

Whether you’re looking to share advice, reflect on your own experiences or simply promote what you or your business is doing to raise awareness for that topic, StoryTagger is designed to help people share their story in a short, on-point and digestible format. Building confidence and removing barriers to self-filming is an ideal way to raise awareness in a personal, memorable and accessible format.

  • Design brilliant interview frameworks with an extensive topic template library.
  • Publish these to the StoryTagger mobile app and guide your creators to self-film brilliant personal stories.
  • Use engagement tools and analytics to nudge people to participate.
  • Time limits to keep people on track and on target.
  • No editing skills required and it’s fully GDPR compliant.

This is just the tip of the iceberg when it comes to how you can raise awareness for your chosen topic. To see for yourself how our app works, watch our introductory video guide below.

Discover how simple StoryTagger makes curating compelling awareness videos for your campaigns to share both internally and through external networks – try a 7-day free trial.


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