The Leadership Development
Storytelling Challenge
Amplify leader insights on UGC video to create learning and culture change for everyone.
Check out this brilliant example from Amazon Alexa on how it works in practice for leadership development. We’ve designed a step-by-step model so you can plan and run a successful storytelling challenge every time.
Plus, the challenge isn’t just for leaders! You can use the same concept for DE&I, culture change or any priority theme.
Download this guide for a step-by-step process to:
- Democratise leadership development
- Help everyone connect to company culture, values and behaviours
- Increase impact, multiplying learning transfer and ROI
See how you can make an impact with a storytelling challenge.
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StoryTagger empowered Amazonians to share their best insights by creating a level playing field in a simple way.
Michal Niezgoda
Senior Program Manager, Amazon Alexa
Where employee stories create impact
Careers and employer brand
With talent in high demand, competition is tough for the best candidates. How does your organisation stand out when it comes to attracting and retaining the next wave?
Subject matter expertise
Subject matter experts are the cornerstone of digital learning programmes. However, it’s challenging to scale employee content curation so the results often lack diversity.
Onboarding
Time-to-competence, retention and high engagement are onboarding goals you need to ace. How are you giving new starters a sense of purpose and access to key people from Day 1?
How do you measure the ROI of employee storytelling?
A story is the most fundamental illustration of how learning works naturally.
Nick Shackleton-Jones
Let’s look at an onboarding programme where new starters connect their personal stories to the brand, senior leaders share inspiring welcomes and different team members bring their roles to life with a ‘behind the scenes’ peek:
Level of connection and engagement with new starters before Day 1
Better access to senior and more diverse employee voices
Better retention of new starters in first 6 weeks / 6 months
Faster time to competence
StoryTagger is trusted by:
Who is this guide for?
L&D managers
Leadership development specialists
People and Talent teams
DE&I teams
Internal communications teams